What is BBA Course: Eligibility, Fees, Subjects & Admission 2024

A Bachelor of Business Administration (BBA) remains one of the most chosen degrees among students who want to have a career in business and administration. If you, too, have a commerce background and want to establish a career in business and administration, a BBA degree might be the right path for you. 

Want to know more about the degree? 

Let us take you through all the details of a BBA degree, such as eligibility, fees, and the subjects taught. Stay glued to plan your BBA career well ahead of time and be an expert in your field.

Eligibility Criteria for BBA Degree

Understanding the BBA course eligibility is the first step toward realizing your dream career in business and administration. The BBA course eligibility is fairly simple. 

• You need only a 10+2 degree with a minimum aggregate score of 55%. However, some premium institutes may require 60% and above to be eligible. 
• One of the perks of pursuing a BBA degree is that you can belong to any background, whether it is arts, science, or commerce. So, even if you have science or arts in your 10+2, you can choose to do a BBA.  

BBA Course Fee 

The fee for a three-year BBA program greatly differs depending on the institution. Many government institutes charge a nominal fee for a BBA degree, while many private institutions may charge a hefty amount for the same. Any average institute may charge anywhere between INR 50,000 and INR 1,0,0000. 

The fee may also greatly depend on the exposure the institute offers. Some premium institutes with great internship and placement opportunities may charge a higher fee. Better job placements, internships, and a good educational environment sometimes come with a hefty price tag. But it is worth every penny and will give you the start for a flourishing career. 

Unique specializations in BBA

Choosing the right specialization can be challenging when you are out of high school. There are various specializations that you could take up during a BBA. Some of the most trending specializations available are: 

• BBA in Digital Marketing and E-Commerce
• BBA in Business Analytics and 
• BBA in Finance and Banking, among others. 

In addition to the above specializations, other traditional BBA specializations include the following:

• BBA in Human Resource
• BBA in Marketing Management
• BBA in Information Technology
• BBA in Supply Chain Management
• BBA in Entrepreneurship
• BBA in Hotel and Hospitality Management
• BBA in Sports Management

The specializations discussed below will help you gauge your area of interest and strength and choose your specialization accordingly. Remember that the modules can differ depending on the institution you seek admission to. Some institutes have a more comprehensive approach to their curriculum and will equip you with everything you need to thrive in the corporate world. 

BBA in Digital Marketing and E-Commerce

Here are the subjects taught in BBA in Digital Marketing and E-Commerce:

• Understanding Customers Psychology
• Social Media Marketing and Analytics
• Influencer Marketing
• Content Marketing
• Branding and Reputation Building
• Mobile and Email Marketing
• Digital Media Planning and SEO
• SEM Website Creation

BBA in Business Analytics

Here are the BBA course subjects taught in Business Analytics:

• Business and Predictive Analytics
• Market Analytics
• Financial Analytics
• Big Data Analytics
• Artificial Intelligence
• Machine Learning
• Deep Learning
• Python, R, and SQL
• Tableau and Power BI

BBA in Finance and Banking

Check out the BBA course subjects taught in a BBA in Finance and Banking:

• Cost and Management Accounting
• Security and Portfolio Management
• Principles of Banking
• Advance Banking and Insurance
• Corporate Finance
• Financial Planning
• International Finance
• India Taxation System
• Financial Derivatives

BBA Course Admission Process 

Seeking BBA course admissions is very simple. 

• Research well about the institute you want to enroll in. Ensure it has all the national accreditations needed to qualify as a recognized institution in India. Also, check out its specializations and ensure they align with your area of interest. 
• After research, fill out the application form for the institution you want to study.
• Carefully check the eligibility criteria and ensure you have the qualifications to apply to the course. 
• Apart from the minimum 55% score that is mandatory in some institutions, some may also take a personal interview before granting you admission to the course. 

Ensure you are well prepared and study adequately for the interview before you face the board of interviewers. Brush up your basics, and you’ll ace your BBA course admissions.

Wrapping it up!

ITM Business School is your ultimate destination if you want to enter a premier institute to pursue a Bachelor’s in Business Administration (BBA). ITM offers a wide range of specializations in BBA that can prepare you for rewarding job roles like business advisor, management consultant, credit and risk manager, and more. 

ITM Business School offers several internship opportunities with the best companies in India so that students can understand the field comprehensively. The institute also provides a Global Immersion Program so that students can interact with prominent figures in global industries. This allows them firsthand experience leading teams and overcoming challenges in international business environments.

Check out the ITM Business School website for all the BBA course details you need!

Frequently asked questions

1) Is BBA a good option in India?

BBA opens doors to broader academic specializations and highly respected job opportunities across various sectors. Your skills and practical experience determine your job role, industry, cognitive abilities, and salary.

2) Is BBA 4 years now?

Traditionally, the BBA course spans three years and is divided into six semesters, two semesters each academic year.

3) Can I do BBA without math?

BBA welcomes students from diverse academic backgrounds, including the Arts, Science, and Commerce. There is no prerequisite for mathematics at your 10+2 levels to pursue a BBA. 

4) Is BBA hard?

Any degree you pursue can be challenging if you are not serious about it from the beginning. To complete a  BBA degree, you must manage your time well and hone your analytical skills from the day you start your BBA journey.