PGDM – Post Graduation Diploma in Retail Management & Marketing

PGDM iConnect – Retail Management & Marketing

Campus Offered

ITM PGDM iConnect Retail Management & Marketing is a result of the constantly evolving modern marketing scenario. Keeping the retail industry in focus, it prepares students to take on the challenges offered by hyper-paced retail industry.

With a complete student-centric approach and a curriculum specially crafted to meet the needs 38 of the booming retail industry in India, the ITM PGDM iConnect Retail Management & Marketing program has launched hundreds of Alumni in to rewarding careers in the Retail Business and Services Marketing fields.

With the iConnect Core, students of the Retail program will benefit from an extended industry immersion in the, giving them intensive exposure to retail operations- more than any Retail focused program in India


The program curriculum covers a range of issues related to service operations, consumer behaviour, sales management, marketing management, visual merchandising, category management and supply chain issues related to business. With an emphasis on retail management and marketing topics, exploring key developments and trends in this area through a range of workshops and consultancy projects.

Admission Process


Minimum eligibility for application to the ITM PGDM programs is a Bachelors Degree from any AIU recognized University with minimum 50% marks aggregate.

Final year students may also apply. In addition, candidates must have appeared for one of the following MBA Entrance Tests: CAT, XAT, MAT, CMAT, ATMA, GMAT & State CET tests where applicable, and as per AICTE guidelines.

Application Process

You can Apply Online

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