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      • Religare
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        • HHF - Sales Certification In Housing Finance
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      • Indiabulls
        • Indiabulls Certificate Program in Relationship Management (CPRM)
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        • AHFL - Certificate Program in Housing Finance
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        • Yes Bank YES FORCE Certification Program for Client Relationship Partner
      • Kotak
        • Kotak Certification Program in Acquisition Manager Digital Sales
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        • DHFL Certification Program in Sales Management (CPSM)
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        • TATA AIG GENERAL INSURANCE COMPANY LTD. - Certification in General Insurance
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        • MOTILAL OSWAL - HOME FINANCE LTD
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ITM Group of Institutions
ITM Business School ITM Institute of Design and Media ITM Institute of Hotel Management ITM Institute of Health Sciences
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    • Undergraduate
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        • Bachelor of Science in Hospitality Studies
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      • Bajaj Capital Ltd
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      • HHF
        • HHF - Sales Certification In Housing Finance
        • HHF - Post Graduate Program in Financial Services
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      • Kotak
        • Kotak Securities - Certification in Banking and Sales Management
        • Kotak Certification Program in Acquisition Manager Digital Sales
        • Kotak Certificate Program in Assistant Acquisition Manager
      • Indiabulls
        • Indiabulls Certificate Program in Relationship Management (CPRM)
      • AHFL
        • Certificate Program in Housing Finance
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      • Yes Bank
        • Yes Bank YES FORCE Certification Program for Client Relationship Partner
      • DHFL
        • Post Graduate Program in Financial Services (PGPFS)
        • Post Graduate Program in Financial Services in Credit Management -DHFL -
        • Certification Program in Sales Management (CPSM)
        • Post Graduate Program in Financial Services (Sales Management) DHFL
      • ICICI Bank
        • Certification Program in Sales Management
      • 5Paisa Capital Limited
        • Certification In Customer Sales Executives - 5Paisa Capital Limited
      • TATA AIG
        • TATA AIG GENERAL INSURANCE COMPANY LTD. - Certification in General Insurance
      • Motilal Oswal
        • MOTILAL OSWAL - HOME FINANCE LTD
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PGDM Application Deadline of 31st March 2023 - Apply Now
Apply Now Enquire Now
Placements Rankings Infrastructure Get Inspired Accreditations and Affiliations Charge Ahead With Excellence Counsellor Eligibility for PGDM in Marketing Admission Process Our Faculties Exciting Events Blog Life at ITM Business School Videos Curious to find out what makes ITM stand out? Industry Perks
PGDM iConnect Marketing
Apply Now Enquire Now

Enquire Now

At ITM learn the tricks of the growing digital marketing space and become part of the growing 1227 Bn industry by applying for PGDM in Marketing course. With placements that offer an average package of 8.65 LPA and the record highest salary of 21 LPA, marketing offers good numbers along with great opportunities.

Program Duration: 2 Years, Full-Time

Offered at - Navi mumbai Vadodara Raipur

PGDM Marketing

AICTE Approved

PGDM programs

5-months Industry Internship

Prestigious Industry Certifications

Pre-placement Offers

from compaines students interned

At ITM learn the tricks of the growing digital marketing space and become part of the growing 1227 Bn industry by applying for PGDM in Marketing course. With placements that offer an average package of 8.65 LPA and the record highest salary of 21 LPA, marketing offers good numbers along with great opportunities.

Program Duration: 2 Years, Full-Time

Offered at
Navi mumbai Vadodara Raipur

AICTE Approved

PGDM programs

5-months Industry Internship

Prestigious Industry Certifications

Pre-placement Offers

from compaines students interned

Apply Now Enquire Now
  1. Programs
  2. ITM Business School
  3. PGDM iConnect Marketing

Industry Perks

Marketing is considered as the lifeblood of any business. The Indian Marketing Industry is to Reach INR 1227 Billion By 2024. The latest report by IMARC Group titled, “Indian Advertising Market Report & Forecast: 2019-2024”. With growing stats like this, it is a great field to be a part of. It gives you -

*Flexibility - Marketing field allows you to be a part of any industry of your choice resulting in a long-lasting and satisfying career. Our Marketing postgraduate course offers you a wide scope of learning opportunities through which you can blend into any field with confidence. Work from any corner of the world with possibilities of working remotely being available.

Handsom Pay and Great Job Satifaction- Marketing offers well-paying salary packages in the industry with a much needed career stability and great job satisfaction.

Fruitful Networking & Interaction with big clients - Get a chance to interact with big brands & acquire great industry exposure in return. Simultaneously,receive the privilege to get connected to businesses that will benefit your career in the long run.

Learn the TOOLS OF TRADE - Learn various tools of trade & the nitty-gritty of the business world. Get to play with recent technologies.

Fast-paced, super challenging, & an evolving industry- For people who crave to work within a dynamic environment full of new possibilities.

Constantly growing demand, hungry for new talent- Ferrociously increasing industry demand for passionate marketing professionals.

Flexibility to enter or change niches- Every business, no matter what niche it belongs to requires marketing. Therefore, it's easier to switch niches if you feel like doing so.

ITM-Business School prepares its students for the worldly scenario mentoring them with ethical and universal marketing management skills. A perfect blend of study, industry immersion, and applied research can be availed with our PGDM Marketing course. Skill Development is another virtue we focus on. This assists our prodigies to tackle the challenges of today’s corporate world with utter ease.

Key Features

  • AICTE Approved, 2 years full-time program
  • 'Business Chaupal', a sales simulation exercise to provide marketing students with the platform to understand and experience the actual market.
  • We take our Industrial Visits very seriously. Every year our students are dispatched to well-established brands for learning the practical workings of and from the respective team units. Our regularly visited industries include RK Foodland, Parle Pvt Ltd., and Prabhat Dairy.
  • Seminars, panel discussions, etc. carried out for polishing professional communication skills.
  • Exposure to Mark Up magazine - which is a bi-monthly e-magazine consisting of upcoming marketing trends.
  • MARKEDEMICS - A two-day workshop series compiled with 5 different seminars organized every year for our marketing students. MARKEDEMICS is conducted & certified by industry experts, providing students with a hands-on experience on current trending topics of the industry. This in turn makes you a ‘Job-fit Professional’.
  • Guest lectures conducted by experts in the field of marketing, both from industry and academia.
  • Top companies for placements and internships.

Why to opt for the PGDM Marketing Management course?

  • It allows you to be a part of any industry of your choice resulting in a long-lasting and satisfying career.
  • Our Marketing postgraduate course offers you a wide scope of opportunities.
  • Growth in both professional and personal life.
  • Well-paying salary packages in the industry.

Apart from this, if market studies interest you, if you carry a natural skill of salesmanship, or if you have an analytical mind, this Marketing Management course would be the right option for you.

Syllabus for Post Graduate in Marketing course and Training Brief

Our PGDM Marketing syllabus aims at strengthening -

  • Fundamentals of Marketing
  • Consumer Behavior
  • Organizational Behavior
  • Economic Study
  • International Marketing
  • Financial Management
  • Business Law
  • Market Research and Analysis
  • Business Ethics
  • CRM implementation for improved business performance
  • Communication skills, Client Handling, and other soft skills from experienced faculty and guest lecturers.

ITM’s pg in marketing course is sure to help you in gaining a strong base for both theoretical and practical aspects of the industry.

ITM’s iConnect Program

Serious success needs intensive preparation.

  • ITM Business School’s PGDM iConnect program requires mental strength. With over 1000 contact hours of curriculum and 300 hours of personal and professional development, we aim to develop our students into ready-to-work professionals.
  • 5 months iConnect intensive internship program with a focused “On-the-Job” training.
  • End-to-end mentoring and coaching on communication, values and life skills
  • Re-designed NGO Projects to inculcate Corporate Social Responsibility
  • Research-based Capstone project
  • Redesigned classroom teachings through focused insight sessions, case base, and live projects through a team of industry experts and core faculties.

From term 1 itself, students focus on basic how-tos and advanced skills, taking our now famous TALEWIND courses which is a part of the curriculum. TALEWIND fixes your initial weaknesses and gets you ready to work with the required skills.

Industry Perks

Placements

21

LPA/Highest Salary Package

21

LPA/Highest Salary Package

8.65

LPA/Average Salary Package

8.65

LPA/Average Salary Package

100%

Students Placed

100%

Students Placed

650+

Company Visits for placements

650+

Company Visits for placements

Our Hiring Giants

LG
J p morgan
Lifestyle
Tns
Amazon
Shoppers stop
Kotak bank
LG
J p morgan
Lifestyle
Tns
Amazon
Shoppers stop
Kotak bank

Rankings

#14th

Among the Top​ ​B-Schools in Mumbai​ - Outlook Survey 2022

#19th

Among Top 75 Private Business Schools in India by Times Annual B-School Ranking Survey 2021

#25th

Among the Top Private Business Schools in India by Cfore- EW B-School Survey 2021

#6th

in Top Private B-Schools in Mumbai By Times B-School 2020

#8th

Top B-Schools in Mumbai by Business Today 2020

#10th

in the Top Eminent B-Schools of Super Excellence By GHRDC- CSR B-School Survey 2020

#12th

By Business World B-School Survey Regional 2019

#32nd

By Business World B-School Survey Private 2019

#34th

By Careers 360 B-School Ranking Survey 2019

Infrastructure

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10
9
7
5
8
6
2
3
4
1

Get Inspired

Deepika Bose

Deepika Bose Retail Management and Marketing 2020-22

Krupali Ahire

Krupali Ahire Retail Management and Marketing 2019-21

Chinmay Zore

Chinmay Zore Retail Management and Marketing 2019-21

Afnan Parker

Afnan Parker Operations & Supply Chain Management 2019-2021

Varuni Kaushal

Varuni Kaushal Operations & Supply Chain Management 2020-2022

Puneet Sparsh

Puneet Sparsh Marketing 2020-22

Aniket Patil

Aniket Patil Marketing 2020-22

Manasvi Khandelwal

Manasvi Khandelwal Marketing 2019-21

Vijay Thakur

Vijay Thakur Marketing 2019-21

Ayush Chaturvedi

Ayush Chaturvedi Marketing 2019-21

Abhishek Sindher

Abhishek Sindher International Business 2019-2021

Himanshi Jain

Himanshi Jain International Business 2020-2022

Janmejay Shah

Janmejay Shah International Business 2019-2021

Pragya Pulvendula

Pragya Pulvendula Human Resource Management 2020-22

Kavya Nair

Kavya Nair Human Resource Management 2019-21

Aashay Nagavkar

Aashay Nagavkar Human Resource Management 2020-22

Aishwarya Lokhande

Aishwarya Lokhande Financial Markets 2020-2022

Aishwarya Koli

Aishwarya Koli Financial Markets 2019-21

Karthik Natarajan

Karthik Natarajan Fin Tech 2020-22

Kinjal Bhavsar

Kinjal Bhavsar FinTech 2020-22

Naman Srivastava

Naman Srivastava Finance 2020-2022

Pranav Kundu

Pranav Kundu Finance 2020-2022

Chandan Patel

Chandan Patel Finance 2019-21

Asavari Gawade

Asavari Gawade Finance 2019-21

Ishita Dilip

Ishita Dilip Digital Marketing and Transformations 2019-2021

Gaurav Agashe

Gaurav Agashe PGDM Business Analytics 2019-2021

Aniket Singh

Aniket Singh Retail Management Marketing 2018-2020

Get Inspired

Puneet Sparsh

Puneet Sparsh Marketing 2020-22

Aniket Patil

Aniket Patil Marketing 2020-22

Manasvi Khandelwal

Manasvi Khandelwal Marketing 2019-21

Accreditations and Affiliations

Nba logo Aicte logo Association of indian universities

Videos

Our Experience. Your Glory.

Our Experience. Your Glory. ITM Business School

Vineeta Sharma

Vineeta Sharma Alumni

Students'

Students' Safety is a Commitment

Kharghar campus

Kharghar campus A Walkthrough

NGO internship

NGO internship at Old age home Matoshree

ITM Group

ITM Group ITM Group of Institutions

Harini Sreenivasan

Harini Sreenivasan Talk on Design thinking in HR

Divya Sahal

Divya Sahal Student | Financial Markets

Siddhi Saxena

Siddhi Saxena Student | Financial Markets

Richa Bharti

Richa Bharti Student | Financial Markets

Ruchika

Ruchika Student | Financial Markets

Rutuja Nair

Rutuja Nair Student | Financial Markets

Vaishali Shrivastwa

Vaishali Shrivastwa Student | Financial Markets

Juphimia Ryntathiang

Juphimia Ryntathiang Student | Financial Markets

Soumya Goyal

Soumya Goyal Received 50% Scholarship

Sneha Chatterjee

Sneha Chatterjee

Mankaran Singh

Mankaran Singh Marketing 2018-20

Charge Ahead With Excellence

Marketing careers appear to be the highest-paid jobs of the country. ITM-Business School thrives to prepare its students for the worldly scenario mentoring them with ethical & universal marketing management skills. We provide a perfect blend of theory, industry immersion, tranferrable skillsets and applied research. Skill Development is another virtue we focus on; which assists our prodigies to tackle the challenges of today's corporate world with utter ease.

Admission Process

Qualification

Minimum 50% marks in Graduation from an AIU recognised University & qualifying marks in an MBA Entrance Exam.

Application

You can apply Online on Visit - forms.itm.edu/pgdm

Shortlisting

Shortlisted Candidates will be called to attend the Micro Presentations Personal Interviews Process selection rounds.

Admissions

On successful completion of your MPPI, you may be offered admission to one or more programs,based on your overall performance in the selection process.

Apply Now

When in DOUBT, SORT IT OUT! 

Our expert counselors are always keen on lending you a patient ear & guiding you through the tiniest of queries at your said convenience.

 

CONNECT with our counsellors

Curious to find out what makes ITM stand out?

Download Brochure Download Brochure

Eligibility for PGDM in Marketing

-  The applicant should have a minimum of 50% in their graduation examination.

- The student must clear the admission process of ITM Business School.

- He/ She must qualify at least one of these entrance exams - (CAT, XAT, CMAT, GMAT, MAT, ATMA, State CET tests, NMAT by GMAC) as per the AICTE guidelines.

Our Faculties

Ms. Reshma Ashok Jadhav

Ms. Reshma Ashok Jadhav

Research Associate

"currently working as Research Associate in the Quantitative Techniques department at Institute for Technology & Management (ITM) Kharghar campus. She has completed master in Statistics in 2015 from Pune University.

Dr. Sangeeta Trott

Dr. Sangeeta Trott

H.O.D. Decision Sciences

She is a post-doctorate in commerce and management from the Indian council of social science research New Delhi,recipient of R.B.I, scholarship scheme of faculty members, 2016. Also author of the book Brand Equity published by Pearson Hall of India.

Evelina Brajesh

Evelina Brajesh

Assistant Professor

Prof. Evelina has hands-on experience in national and international research. A passionate professional with many years of teaching and 3 years of research experience. She ensures her students are imparted with the most industry-relevant education.

Dr. Deepthy Raghavendra

Dr. Deepthy Raghavendra

Professor/Consultant

She is a Prof. at the Department of International Business. Dr. Deepthy holds a Ph.D. from BITS Pilani & worked for reputed clients in product management prior. Along with 24 years’ teaching experience, she is also a voracious reader

Mr. Dhaval Bhatt

Mr. Dhaval Bhatt

Lecturer Dept. of Finance

He devotes altogether 70 percent of his practice in Teaching Various Subjects like Financial Accounting, F.M & more. He is also a holder of “NISM Series VIII: Equity Derivatives Certification Examination” by SEBI.

Sudipto Chakraborty

Sudipto Chakraborty

Consultant

Prof. Sudipto Chakraborty, Consultant at ITM Business School and Associate Director at Logicserve Digital Pvt Ltd, With more than 15 years of experience in academics and advertising industry. He is pursuing his doctorate in Digital Marketing at ITM.

C.A. Dr. Pinky Agarwal

C.A. Dr. Pinky Agarwal

Head of Centre Policy Studies & Faculty of Finance

C.A with a Doctoral degree in Commerce, having post qualification experience of 24 years with profound knowledge in financial reporting and accounting. Certified trainer , ICAI in GST and Accounting System of Urban Local Bodies Securities Market.

Dr. Sapna Modi

Dr. Sapna Modi

H.O.D. Retail Marketing Management

Has 21 years of rich experience in corporate and education stream. Have published and presented more than 80 research papers in India and Abroad in areas of Marketing, Consumer behavior, Finance, Retail, Human Resource Management etc.

Dr. Kalpana Kumaran

Dr. Kalpana Kumaran

HOD Digital Marketing & Transformation

20+ years of IT, Analytics & Digital Marketing experience. Her domain expertise in E-Learning platform – Moodle, Analytics – Business Analytics, Big Data Analytics & Hadoop, BI Tools in Excel, She holds her doctorate in Digital Entrepreneurship.

Prof. Yogita Rawat

Prof. Yogita Rawat

Assistant Professor & Area Co-ordinator

She has over 12+ years of academic experience, primarily in areas of computer science, Analytics & Digital marketing, Now pursuing PhD. She has presented & published research papers in various national and international Conferences ; journals etc.

Dr. Neena Nanda

Dr. Neena Nanda

H.O.D. Business Analytics

Awarded with Women Excellence Award 2021 for exemplary contributions in the area of Educational leadership Management by International Leadership Council,and also an awardee of Best Professor in Business Information & Analytics by Academic Excellence

Rachana Mane

Rachana Mane

Assistant Professor

She is an MBA in Retail Management and published several research papers in national & international journals. Currently she is pursuing her PhD.

Gayatri Kaple

Gayatri Kaple

Assistant Professor

Postgraduate in Operations & M.Tech in Cosmetic Technology, she has been associated with the Head of Department's R&D team and assisting in various research related activities.

BVR Murty

BVR Murty

Consultant

M. Tech and has more than 27 years industrial experience with L&T, DRDO in the areas of product development, operations, maintenance, and projects. He has published 35 research papers in national & international conferences.

Prof. Vasantha Lakshmi

Prof. Vasantha Lakshmi

Assistant Professor

Fellow in HR & OD - Academy of HRD Ahmedabad LL.M, PGDPMIR , Osmania University, Hyderabad Over 18 years of experience in Corporate Training Teaching and Consulting. Managed International Management Programs and Corporate relations.

Dr. Sankalp Srivastava

Dr. Sankalp Srivastava

H.O.D. International Business

Completed Master's in Corporate Management and has 2 decades of Academic experience,authored 5 books & many papers in journals. He has also guided Ph.D. students.His areas of interest include General Management, Strategy & International Business.

Rachna Nigam

Rachna Nigam

Assistant Professor / GM(Corporate Relations)

She has an MBA degree in HR and around two decades of rich professional experience in teaching and consulting. She is currently pursuing PhD & has published research papers in reputed research journals. She has also edited 3 books.

Preeti Narendra

Preeti Narendra

Assistant Professor

She holds a Master’s degree in Social Works with a specialization in Personnel Management and Industrial Relation. Currently a PhD student, she has published more than 15 research papers in national and international Journals & edited 4 books.

Dr. Snigdharani Mishra

Dr. Snigdharani Mishra

Professor and HOD in HR

MA, LLB, MPhil & Ph.D. in Personnel management; Industrial Relations Utkal University, Orissa,owes over 20 years of experience. She has published numerous articles and research papers. She is passionate about mentoring and counseling students.

Krupesh Thakkar, CFA

Krupesh Thakkar, CFA

Assistant Professor

He is PG-MMS with a Finance specialization & a CFA® charter holder. He has also completed a PG Diploma in Foreign Trade and Dip. in Banking & Finance. He is also NISM an approved trainer & now pursuing his Ph. D. in mutual funds.

Mr. Sharad Kumar Jha

Mr. Sharad Kumar Jha

Assistant Director & Corporate Trainer

MA (Economics), M.Sc. (International Securities, Investment and Banking,ICMA Centre,UK),PG in Securities Law with rich Corporate experience since past decade, Expert in equity markets,Global securities,Economics,Financial Services,Project Financing.

Uma Ghosh

Uma Ghosh

Assistant Professor

She has more than 14 years of rich experience in the areas of Research, Teaching, and Accreditation. She has guided students on various award-winning projects. Co-edited Book-Inclusive Growth Through Alternative Finance.

C.A.PhD. Geetanjali Pinto

C.A.PhD. Geetanjali Pinto

Assistant Professor & H.O.D.

With more than 22 years of cross-functional experience in Finance, Accounts, Audits, Taxation. She has completed Ph.D. from Symbiosis International University with team of accounting professionals, port of P&O Ports, U.K.

Dr. Samie Ahmed Sayed

Dr. Samie Ahmed Sayed

Associate Professor

He is Doctorate in Management & holds Bachelor’s degree in Business from City University of New York. He has work experience of 10+ years as an investment banking analyst & has conducted corporate training for leading financial institutions.

Dr. B. V. Jayanthi

Dr. B. V. Jayanthi

Associate Professor/ Research In-Charge

Consumer Behavior as her forte and she teaches subjects like, Integrated Marketing. She acquired PhD, specializing in the concept of Consumer Socialization.

Dr. Arpita Pandey

Dr. Arpita Pandey

Associate Professor & H.O.D Retail

An alumnus of BIT (Mesra), and a life member of Indian Society for Training & Development (ISTD). A certified E- Coach, passionate teacher, and a dynamic sales trainer with a strong inclination toward Research

Seemita Bose

Seemita Bose

Assistant Professor

She holds a PGDM Degree, she is currently pursuing a Ph.D. in Environmental Finance of Companies. Also, her research papers have been awarded the best paper in a few of the conferences.

Dr. Lakshmi Mohan

Dr. Lakshmi Mohan

Director - ITM Business School

Doctorate in Management; PG in Education Management & Human Resource Management and Masters in English Literature. A professional with over 2 decades in teaching, training, heading institutions coupled with half a decade of corporate exposure

Dr. Sarit Prava Das

Dr. Sarit Prava Das

Dean Academics - ITM BS

Dr. Sarit Prava Das, Masters in Personnel Management & Industrial Relations, M Phil, from Utkal University, PhD (OB) from IIT, Kharagpur, has more than 26 years of experience in Teaching, Research, Training and Consultancy.

Our Faculties

Dr lakshmi mohan
19 Prof Sharad Kumar Jha
18 Prof KRUPESH TAKKAR
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7 Simple Steps to Becoming the Best Digital Marketer
7 Simple Steps to Becoming the Best Digital Marketer

PGDM course

Admin Apr 02, 2023
Scope after PGDM in Marketing Management
Scope after PGDM in Marketing Management

Let us take a look at the various career opportunities you get after pursuing a PGDM in marketing management.

Admin Apr 02, 2023
The Benefits of Digital Marketing Course
The Benefits of Digital Marketing Course

There are numerous reasons why people enrol in a digital marketing course and pursue a career in digital marketing; the benefits of digital marketing courses are discussed in this article.

Admin Apr 02, 2023
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Exciting Events

Mumbai Dabbawals
Mumbai Dabbawals

The ITM Institute conducted a student exchange program in collaboration with Jaipuria Institute of Management Lucknow.

Admin Mar 16, 2023
Inventory Management
Inventory Management

On February 21, 2023, Dr. Soumya Vaithinathan delivered a guest lecture on inventory management, which was attended by students of Operations and Supply Chain Management at ITM Business School.

Admin Mar 06, 2023
SAP S4 HANA Solution
SAP S4 HANA Solution

Mr.Ajay Dave has almost 24 plus years of experience in the field of SAP , His expertise lies in Solution Architect, Manufacturing , Supply Chain, Process optimization in various fields such as Mining, Retail, Warehousing ,Pharma and a few more.

Admin Feb 15, 2023

Life at ITM Business School

The tools to thrive in Industrial Revolution 4.0

ITM Business School HR Department's New initiative Learning Hub conducted Panel Discussion on Upskilling, Reskilling, and Life Long Learning: The tools to thrive in Industrial Revolution 4.0 in collaboration with the Indian Society for Training & Development (ISTD) Navi Mumbai Chapter

BS Panel Discussion on The tools to thrive in Industrial Revolution 4.0

Reimagining Industrial Relations to Employee Relations

ITM Business School ITM HR Department's Learning Hub has organized a Guest Session on Reimagining Industrial Relations to Employee Relations by Alok John National and International Collaboration and consultancy services from Patna Women's College. 

BS Reimagining Industrial Relations to Employee Relations

Digital Marketing Workshop

ITM Business School’s 1st year students conducted a Digital Marketing Workshop where they enlightened other students and helped them to learn and excel in different editing software like Adobe Premiere Pro, Adobe After Effect and VN Video Editor App.

BS DMT Workshop

CEO Talk Series #1

ITM Business School organized an expert panel discussion as part of CEO Talk Series for the PGDM students on 20th January 2023. The main purpose of this panel discussion was for the panelists from BFSI sector to share their wisdom and provide insights to create real value and takeaways for the students at ITM Business School.

BS CEO Talk Series #1

NGO Presentation

Students of PGDM undertook internships in renowned NGOs like IDF, Dorai Foundation, Kotak Mahindra Foundation, Vidya, and 100 plus such NGOs across India and worked on various social issues and received great experience and learnings.

BS NGO Presentation
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ICICI Security Workshop

Independence Day Celebration

Fun Fiesta

Wellness Run 2023

Eligibility for PGDM in Marketing

-  The applicant should have a minimum of 50% in their graduation examination.

- The student must clear the admission process of ITM Business School.

- He/ She must qualify at least one of these entrance exams - (CAT, XAT, CMAT, GMAT, MAT, ATMA, State CET tests, NMAT by GMAC) as per the AICTE guidelines.

Admission Process
Qualification

Minimum 50% marks in Graduation from an AIU recognised University & qualifying marks in an MBA Entrance Exam.

Application

You can apply Online on Visit - forms.itm.edu/pgdm

Shortlisting

Shortlisted Candidates will be called to attend the Micro Presentations Personal Interviews Process selection rounds.

Admissions

On successful completion of your MPPI, you may be offered admission to one or more programs,based on your overall performance in the selection process.

Our Faculties
Ms. Reshma Ashok Jadhav

Ms. Reshma Ashok Jadhav

Research Associate

"currently working as Research Associate in the Quantitative Techniques department at Institute for Technology & Management (ITM) Kharghar campus. She has completed master in Statistics in 2015 from Pune University.

Dr. Sangeeta Trott

Dr. Sangeeta Trott

H.O.D. Decision Sciences

She is a post-doctorate in commerce and management from the Indian council of social science research New Delhi,recipient of R.B.I, scholarship scheme of faculty members, 2016. Also author of the book Brand Equity published by Pearson Hall of India.

Evelina Brajesh

Evelina Brajesh

Assistant Professor

Prof. Evelina has hands-on experience in national and international research. A passionate professional with many years of teaching and 3 years of research experience. She ensures her students are imparted with the most industry-relevant education.

Dr. Deepthy Raghavendra

Dr. Deepthy Raghavendra

Professor/Consultant

She is a Prof. at the Department of International Business. Dr. Deepthy holds a Ph.D. from BITS Pilani & worked for reputed clients in product management prior. Along with 24 years’ teaching experience, she is also a voracious reader

Mr. Dhaval Bhatt

Mr. Dhaval Bhatt

Lecturer Dept. of Finance

He devotes altogether 70 percent of his practice in Teaching Various Subjects like Financial Accounting, F.M & more. He is also a holder of “NISM Series VIII: Equity Derivatives Certification Examination” by SEBI.

Sudipto Chakraborty

Sudipto Chakraborty

Consultant

Prof. Sudipto Chakraborty, Consultant at ITM Business School and Associate Director at Logicserve Digital Pvt Ltd, With more than 15 years of experience in academics and advertising industry. He is pursuing his doctorate in Digital Marketing at ITM.

C.A. Dr. Pinky Agarwal

C.A. Dr. Pinky Agarwal

Head of Centre Policy Studies & Faculty of Finance

C.A with a Doctoral degree in Commerce, having post qualification experience of 24 years with profound knowledge in financial reporting and accounting. Certified trainer , ICAI in GST and Accounting System of Urban Local Bodies Securities Market.

Dr. Sapna Modi

Dr. Sapna Modi

H.O.D. Retail Marketing Management

Has 21 years of rich experience in corporate and education stream. Have published and presented more than 80 research papers in India and Abroad in areas of Marketing, Consumer behavior, Finance, Retail, Human Resource Management etc.

Dr. Kalpana Kumaran

Dr. Kalpana Kumaran

HOD Digital Marketing & Transformation

20+ years of IT, Analytics & Digital Marketing experience. Her domain expertise in E-Learning platform – Moodle, Analytics – Business Analytics, Big Data Analytics & Hadoop, BI Tools in Excel, She holds her doctorate in Digital Entrepreneurship.

Prof. Yogita Rawat

Prof. Yogita Rawat

Assistant Professor & Area Co-ordinator

She has over 12+ years of academic experience, primarily in areas of computer science, Analytics & Digital marketing, Now pursuing PhD. She has presented & published research papers in various national and international Conferences ; journals etc.

Dr. Neena Nanda

Dr. Neena Nanda

H.O.D. Business Analytics

Awarded with Women Excellence Award 2021 for exemplary contributions in the area of Educational leadership Management by International Leadership Council,and also an awardee of Best Professor in Business Information & Analytics by Academic Excellence

Rachana Mane

Rachana Mane

Assistant Professor

She is an MBA in Retail Management and published several research papers in national & international journals. Currently she is pursuing her PhD.

Gayatri Kaple

Gayatri Kaple

Assistant Professor

Postgraduate in Operations & M.Tech in Cosmetic Technology, she has been associated with the Head of Department's R&D team and assisting in various research related activities.

BVR Murty

BVR Murty

Consultant

M. Tech and has more than 27 years industrial experience with L&T, DRDO in the areas of product development, operations, maintenance, and projects. He has published 35 research papers in national & international conferences.

Prof. Vasantha Lakshmi

Prof. Vasantha Lakshmi

Assistant Professor

Fellow in HR & OD - Academy of HRD Ahmedabad LL.M, PGDPMIR , Osmania University, Hyderabad Over 18 years of experience in Corporate Training Teaching and Consulting. Managed International Management Programs and Corporate relations.

Dr. Sankalp Srivastava

Dr. Sankalp Srivastava

H.O.D. International Business

Completed Master's in Corporate Management and has 2 decades of Academic experience,authored 5 books & many papers in journals. He has also guided Ph.D. students.His areas of interest include General Management, Strategy & International Business.

Rachna Nigam

Rachna Nigam

Assistant Professor / GM(Corporate Relations)

She has an MBA degree in HR and around two decades of rich professional experience in teaching and consulting. She is currently pursuing PhD & has published research papers in reputed research journals. She has also edited 3 books.

Preeti Narendra

Preeti Narendra

Assistant Professor

She holds a Master’s degree in Social Works with a specialization in Personnel Management and Industrial Relation. Currently a PhD student, she has published more than 15 research papers in national and international Journals & edited 4 books.

Dr. Snigdharani Mishra

Dr. Snigdharani Mishra

Professor and HOD in HR

MA, LLB, MPhil & Ph.D. in Personnel management; Industrial Relations Utkal University, Orissa,owes over 20 years of experience. She has published numerous articles and research papers. She is passionate about mentoring and counseling students.

Krupesh Thakkar, CFA

Krupesh Thakkar, CFA

Assistant Professor

He is PG-MMS with a Finance specialization & a CFA® charter holder. He has also completed a PG Diploma in Foreign Trade and Dip. in Banking & Finance. He is also NISM an approved trainer & now pursuing his Ph. D. in mutual funds.

Mr. Sharad Kumar Jha

Mr. Sharad Kumar Jha

Assistant Director & Corporate Trainer

MA (Economics), M.Sc. (International Securities, Investment and Banking,ICMA Centre,UK),PG in Securities Law with rich Corporate experience since past decade, Expert in equity markets,Global securities,Economics,Financial Services,Project Financing.

Uma Ghosh

Uma Ghosh

Assistant Professor

She has more than 14 years of rich experience in the areas of Research, Teaching, and Accreditation. She has guided students on various award-winning projects. Co-edited Book-Inclusive Growth Through Alternative Finance.

C.A.PhD. Geetanjali Pinto

C.A.PhD. Geetanjali Pinto

Assistant Professor & H.O.D.

With more than 22 years of cross-functional experience in Finance, Accounts, Audits, Taxation. She has completed Ph.D. from Symbiosis International University with team of accounting professionals, port of P&O Ports, U.K.

Dr. Samie Ahmed Sayed

Dr. Samie Ahmed Sayed

Associate Professor

He is Doctorate in Management & holds Bachelor’s degree in Business from City University of New York. He has work experience of 10+ years as an investment banking analyst & has conducted corporate training for leading financial institutions.

Dr. B. V. Jayanthi

Dr. B. V. Jayanthi

Associate Professor/ Research In-Charge

Consumer Behavior as her forte and she teaches subjects like, Integrated Marketing. She acquired PhD, specializing in the concept of Consumer Socialization.

Dr. Arpita Pandey

Dr. Arpita Pandey

Associate Professor & H.O.D Retail

An alumnus of BIT (Mesra), and a life member of Indian Society for Training & Development (ISTD). A certified E- Coach, passionate teacher, and a dynamic sales trainer with a strong inclination toward Research

Seemita Bose

Seemita Bose

Assistant Professor

She holds a PGDM Degree, she is currently pursuing a Ph.D. in Environmental Finance of Companies. Also, her research papers have been awarded the best paper in a few of the conferences.

Dr. Lakshmi Mohan

Dr. Lakshmi Mohan

Director - ITM Business School

Doctorate in Management; PG in Education Management & Human Resource Management and Masters in English Literature. A professional with over 2 decades in teaching, training, heading institutions coupled with half a decade of corporate exposure

Dr. Sarit Prava Das

Dr. Sarit Prava Das

Dean Academics - ITM BS

Dr. Sarit Prava Das, Masters in Personnel Management & Industrial Relations, M Phil, from Utkal University, PhD (OB) from IIT, Kharagpur, has more than 26 years of experience in Teaching, Research, Training and Consultancy.

Our Faculties
Dr lakshmi mohan
19 Prof Sharad Kumar Jha
18 Prof KRUPESH TAKKAR
Blog
7 Simple Steps to Becoming the Best Digital Marketer
7 Simple Steps to Becoming the Best Digital Marketer

PGDM course

Admin Apr 02, 2023
Scope after PGDM in Marketing Management
Scope after PGDM in Marketing Management

Let us take a look at the various career opportunities you get after pursuing a PGDM in marketing management.

Admin Apr 02, 2023
The Benefits of Digital Marketing Course
The Benefits of Digital Marketing Course

There are numerous reasons why people enrol in a digital marketing course and pursue a career in digital marketing; the benefits of digital marketing courses are discussed in this article.

Admin Apr 02, 2023
Exciting Events
Life at ITM Business School

The tools to thrive in Industrial Revolution 4.0

ITM Business School HR Department's New initiative Learning Hub conducted Panel Discussion on Upskilling, Reskilling, and Life Long Learning: The tools to thrive in Industrial Revolution 4.0 in collaboration with the Indian Society for Training & Development (ISTD) Navi Mumbai Chapter

The tools to thrive in Industrial Revolution 4.0

Reimagining Industrial Relations to Employee Relations

ITM Business School ITM HR Department's Learning Hub has organized a Guest Session on Reimagining Industrial Relations to Employee Relations by Alok John National and International Collaboration and consultancy services from Patna Women's College. 

Reimagining Industrial Relations to Employee Relations

Digital Marketing Workshop

ITM Business School’s 1st year students conducted a Digital Marketing Workshop where they enlightened other students and helped them to learn and excel in different editing software like Adobe Premiere Pro, Adobe After Effect and VN Video Editor App.

Digital Marketing Workshop

CEO Talk Series #1

ITM Business School organized an expert panel discussion as part of CEO Talk Series for the PGDM students on 20th January 2023. The main purpose of this panel discussion was for the panelists from BFSI sector to share their wisdom and provide insights to create real value and takeaways for the students at ITM Business School.

CEO Talk Series #1

NGO Presentation

Students of PGDM undertook internships in renowned NGOs like IDF, Dorai Foundation, Kotak Mahindra Foundation, Vidya, and 100 plus such NGOs across India and worked on various social issues and received great experience and learnings.

NGO Presentation
Previous Next
Videos
Karan Varshney

Karan Varshney on Achieving a 100% Scholarship

Manik Mittal

Manik Mittal on Achieving a 100% Scholarship

Suprab Sen

Suprab Sen on Achieving a 100% Scholarship

Our Experience. Your Glory.

Our Experience. Your Glory. ITM Business School

Anam Sadiya Khan

Anam Sadiya Khan Received 100% Scholarship

Deepika Bose

Deepika Bose Retail Management and Marketing 2020-22

Krupali Ahire

Krupali Ahire Retail Management and Marketing 2019-21

Chinmay Zore

Chinmay Zore Retail Management and Marketing 2019-21

Afnan Parker

Afnan Parker Operations & Supply Chain Management 2019-2021

Varuni Kaushal

Varuni Kaushal Operations & Supply Chain Management 2020-2022

Puneet Sparsh

Puneet Sparsh Marketing 2020-22

Aniket Patil

Aniket Patil Marketing 2020-22

Manasvi Khandelwal

Manasvi Khandelwal Marketing 2019-21

Vijay Thakur

Vijay Thakur Marketing 2019-21

Ayush Chaturvedi

Ayush Chaturvedi Marketing 2019-21

Abhishek Sindher

Abhishek Sindher International Business 2019-2021

Himanshi Jain

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Janmejay Shah

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Pragya Pulvendula

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Kavya Nair

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Aashay Nagavkar

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Aishwarya Lokhande

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Aishwarya Koli

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Karthik Natarajan

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Kinjal Bhavsar

Kinjal Bhavsar FinTech 2020-22

Naman Srivastava

Naman Srivastava Finance 2020-2022

Pranav Kundu

Pranav Kundu Finance 2020-2022

Chandan Patel

Chandan Patel Finance 2019-21

Asavari Gawade

Asavari Gawade Finance 2019-21

Ishita Dilip

Ishita Dilip Digital Marketing and Transformations 2019-2021

Gaurav Agashe

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Vineeta Sharma

Vineeta Sharma Alumni

Students'

Students' Safety is a Commitment

Kharghar campus

Kharghar campus A Walkthrough

Abhay Munjal

Abhay Munjal Received 100% Scholarship

NGO internship

NGO internship at Old age home Matoshree

ITM Group

ITM Group ITM Group of Institutions

Harini Sreenivasan

Harini Sreenivasan Talk on Design thinking in HR

Divya Sahal

Divya Sahal Student | Financial Markets

Siddhi Saxena

Siddhi Saxena Student | Financial Markets

Dr. Laxmi Mohan

Dr. Laxmi Mohan Women's Day Message

Richa Bharti

Richa Bharti Student | Financial Markets

Ruchika

Ruchika Student | Financial Markets

Rutuja Nair

Rutuja Nair Student | Financial Markets

Vaishali Shrivastwa

Vaishali Shrivastwa Student | Financial Markets

Juphimia Ryntathiang

Juphimia Ryntathiang Student | Financial Markets

Dr.Lakshmi Mohan

Dr.Lakshmi Mohan Fintech by Dr Lakshmi Mohan

Varsha Suman

Varsha Suman Received 100% Scholarship

Soumya Goyal

Soumya Goyal Received 50% Scholarship

Sneha Chatterjee

Sneha Chatterjee

Siddhant Kundu

Siddhant Kundu Received 100% Scholarship

Rupali Patil

Rupali Patil Received 50% Scholarship

Mankaran Singh

Mankaran Singh Marketing 2018-20

Gaurav Pathak

Gaurav Pathak Received 100% Scholarship

Aniket Singh

Aniket Singh Retail Management Marketing 2018-2020

Industry Perks

Marketing is considered as the lifeblood of any business. The Indian Marketing Industry is to Reach INR 1227 Billion By 2024. The latest report by IMARC Group titled, “Indian Advertising Market Report & Forecast: 2019-2024”. With growing stats like this, it is a great field to be a part of. It gives you -

*Flexibility - Marketing field allows you to be a part of any industry of your choice resulting in a long-lasting and satisfying career. Our Marketing postgraduate course offers you a wide scope of learning opportunities through which you can blend into any field with confidence. Work from any corner of the world with possibilities of working remotely being available.

Handsom Pay and Great Job Satifaction- Marketing offers well-paying salary packages in the industry with a much needed career stability and great job satisfaction.

Fruitful Networking & Interaction with big clients - Get a chance to interact with big brands & acquire great industry exposure in return. Simultaneously,receive the privilege to get connected to businesses that will benefit your career in the long run.

Learn the TOOLS OF TRADE - Learn various tools of trade & the nitty-gritty of the business world. Get to play with recent technologies.

Fast-paced, super challenging, & an evolving industry- For people who crave to work within a dynamic environment full of new possibilities.

Constantly growing demand, hungry for new talent- Ferrociously increasing industry demand for passionate marketing professionals.

Flexibility to enter or change niches- Every business, no matter what niche it belongs to requires marketing. Therefore, it's easier to switch niches if you feel like doing so.

ITM-Business School prepares its students for the worldly scenario mentoring them with ethical and universal marketing management skills. A perfect blend of study, industry immersion, and applied research can be availed with our PGDM Marketing course. Skill Development is another virtue we focus on. This assists our prodigies to tackle the challenges of today’s corporate world with utter ease.

Key Features

  • AICTE Approved, 2 years full-time program
  • 'Business Chaupal', a sales simulation exercise to provide marketing students with the platform to understand and experience the actual market.
  • We take our Industrial Visits very seriously. Every year our students are dispatched to well-established brands for learning the practical workings of and from the respective team units. Our regularly visited industries include RK Foodland, Parle Pvt Ltd., and Prabhat Dairy.
  • Seminars, panel discussions, etc. carried out for polishing professional communication skills.
  • Exposure to Mark Up magazine - which is a bi-monthly e-magazine consisting of upcoming marketing trends.
  • MARKEDEMICS - A two-day workshop series compiled with 5 different seminars organized every year for our marketing students. MARKEDEMICS is conducted & certified by industry experts, providing students with a hands-on experience on current trending topics of the industry. This in turn makes you a ‘Job-fit Professional’.
  • Guest lectures conducted by experts in the field of marketing, both from industry and academia.
  • Top companies for placements and internships.

Why to opt for the PGDM Marketing Management course?

  • It allows you to be a part of any industry of your choice resulting in a long-lasting and satisfying career.
  • Our Marketing postgraduate course offers you a wide scope of opportunities.
  • Growth in both professional and personal life.
  • Well-paying salary packages in the industry.

Apart from this, if market studies interest you, if you carry a natural skill of salesmanship, or if you have an analytical mind, this Marketing Management course would be the right option for you.

Syllabus for Post Graduate in Marketing course and Training Brief

Our PGDM Marketing syllabus aims at strengthening -

  • Fundamentals of Marketing
  • Consumer Behavior
  • Organizational Behavior
  • Economic Study
  • International Marketing
  • Financial Management
  • Business Law
  • Market Research and Analysis
  • Business Ethics
  • CRM implementation for improved business performance
  • Communication skills, Client Handling, and other soft skills from experienced faculty and guest lecturers.

ITM’s pg in marketing course is sure to help you in gaining a strong base for both theoretical and practical aspects of the industry.

ITM’s iConnect Program

Serious success needs intensive preparation.

  • ITM Business School’s PGDM iConnect program requires mental strength. With over 1000 contact hours of curriculum and 300 hours of personal and professional development, we aim to develop our students into ready-to-work professionals.
  • 5 months iConnect intensive internship program with a focused “On-the-Job” training.
  • End-to-end mentoring and coaching on communication, values and life skills
  • Re-designed NGO Projects to inculcate Corporate Social Responsibility
  • Research-based Capstone project
  • Redesigned classroom teachings through focused insight sessions, case base, and live projects through a team of industry experts and core faculties.

From term 1 itself, students focus on basic how-tos and advanced skills, taking our now famous TALEWIND courses which is a part of the curriculum. TALEWIND fixes your initial weaknesses and gets you ready to work with the required skills.

Industry Perks

ICICI Security Workshop

Independence Day Celebration

Fun Fiesta

Wellness Run 2023

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