Admission Open for 2025-29

Specialization: B.Des in UX Design
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B.DES IN UX DESIGN

WHERE YOU LEARN BY DOING

ITM Institute of Design and Media (ITM IDM), situated in Andheri, Mumbai, is dedicated to delivering cutting-edge B.Des programs centered on experiential learning. Our curriculum empowers students with essential practical skills and fosters creative thinking, enabling them to thrive in the ever-changing design industry.

Students gain valuable insights that integrate theoretical knowledge with real-world applications by engaging in hands-on projects and collaborating with industry experts. Our B.Des programs offer specializations in Fashion Design, Interior Design, Visual Communication, Animation & VFX, and UX Design.

Each program is carefully designed to provide students with the necessary tools to thrive in the evolving design industry, preparing them for successful careers in their chosen fields. Our guiding philosophy, "Learn. Think. Do." highlights the significance of hands-on experience alongside academic learning, fostering the confidence and skills required for professional success.

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B.DES IN UX DESIGN

The ITM IDM B.Des in UX Design is a comprehensive, 4-year, full-time program that immerses students in the dynamic realm of digital product design, integrating art, science, psychology, and technology to cater to diverse backgrounds. The curriculum emphasizes understanding human behavior and applying the design process to create engaging experiences for digital products, such as websites and mobile applications.

Guided by experienced professionals and industry experts, students engage in hands-on projects that replicate real-world challenges, equipping them with the practical skills needed to thrive in the industry. With major companies like Google, Microsoft, Infosys, and Cognizant prioritizing user experience design, graduates emerge prepared for exciting career opportunities in this rapidly evolving field.

INDICATIVE JOB ROLES ON PROGRAM COMPLETION

  • UI/UX Designer
  • Interaction Designer
  • User Researcher
  • Information Architect
  • Product Designer
  • Visual Designer
  • Usability Analyst
  • Front-End Developer (with UX focus)
  • Service Designer
  • Design Strategist
  • UX Consultant

VALUE-ADDED PROFESSIONAL CERTIFICATIONS

Our Value-Added Professional Certifications give individuals a powerful means to grow their careers and gain a competitive edge in today's job market. Offering hands-on, practical training and certifications enhances job readiness and ensures that candidates can effectively tackle real-world challenges.

They also serve as a mark of credibility, demonstrating a commitment to continuous learning and specialized expertise, which helps build trust with potential employers. Recruiters often prefer certified candidates because these credentials indicate a deeper level of knowledge and a proven dedication to professional growth.

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Adobe Creative Cloud :

This certification enables students to use tools to design Adobe applications, which is important in numerous creative exercises. From the basics to the advanced, it teaches tricks and tips on software like Photoshop, Illustrator, Premiere Pro, and After Effects.

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Figma, XD :

This certification offers the fundamental skills in Adobe XD and Figma, two leading tools in User Interface design and prototyping. It includes collaborative design processes, wireframing, and usability testing, enabling students to create efficient user-centered digital solutions.

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ChatGPT :

This certification explains to students how to garner the best results from ChatGPT and other AI tools. It is about the specifics of creating prompts that would allow for getting the best out of the particular subject and the application in question, sharpening the skills of creative content generation, and boosting existing workflows in various fields of application.

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Tome :

This certification reflects competency in the use of Tome, which is specifically geared towards storytelling and graphic presentation. In particular, it confirms skills such as an ability to combine compelling stakes, engage the audience, and present information in textual and graphical forms, which may facilitate an exchange of information across different contexts. The certified professional now understands the importance of storytelling in business and creativity.

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Runway ML :

This certification proves the student’s capability to creatively use machine learning and confirms competencies in working with AI tools to edit videos, images, and other forms of content.

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Midjourney :

This certification shows the students are highly skilled in deploying Midjourney and other AI tools to develop graphics. It includes rational but effective use of artificial intelligence in aesthetic and innovative work, organizing processes, and design.

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Dall-E :

This certification proves the skills of utilizing DALL-E, a modern AI model for creating graphics based on textual descriptions. The focus is on the capacity to produce superior images in response to well-designed templates, allowing different specialists to improve the execution of their creative endeavors and find fresh avenues for developing designs.

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Dribbble :

This certification aims to recognize skills in employing Dribbble, an official community and marketplace for creative work. It emphasizes presenting, reviewing, and discussing designs and collaborating with other designers to enrich the portfolio.

Program Highlights

AI-Integrated Curriculum

ITM IDM has been a pioneer in incorporating AI into its curriculum. This groundbreaking method provides students with crucial abilities to excel in a design environment increasingly influenced by artificial intelligence.

The curriculum offers a range of industry certifications in AI, guaranteeing that students acquire relevant qualifications that set them apart in a challenging industry.

Professional Certifications

The B.Des in UX Design program at ITM IDM includes professional certifications developed with industry experts.

These certifications allow students to acquire specialized credentials while studying, enhancing their employability and demonstrating their expertise upon graduation.

Internships & Live Projects

All UX Design students must complete a 4-month internship and a live summer break project, which provides valuable hands-on experience.

These opportunities enable students to address real-world challenges, connect with industry professionals, and prepare for successful career transitions.

In-House Festivals & Workshops

ITM IDM's campus life is vibrant, featuring a variety of festivals, events, and workshops throughout the year. Some highlights include Neo Spark (a fashion show), Art ConFab (an art event), Think Tank (guest lectures), Discover Design (industry-led workshops), Retail Symposium (a marketplace event), and Oorja (a sports fest).

These activities promote creativity and facilitate meaningful industry interactions.

Hi-Tech, Creative Campus

The ITM IDM campus integrates creativity with state-of-the-art technology, fostering an innovative environment.

Equipped with advanced computing systems, technical labs, and modern AV equipment, the campus supports specialized design and media production training, ensuring students can access top-notch resources for their creative projects.

100% Placement Assurance

ITM IDM proudly ensures 100% placement for students ready to enter the workforce. Students are thoroughly prepared for job opportunities With a curriculum relevant to industry needs, mandatory internships, strong industry connections, and a global alumni network.

Additionally, international partnerships create pathways for global placements.

Fostering Entrepreneurship

ITM IDM places a strong emphasis on entrepreneurship through a dedicated module. This module guides students in developing business ideas, creating comprehensive business plans, and devising go-to-market strategies.

Students present their proposals to a panel of experts, who provide feedback and evaluate the viability of their projects. This initiative nurtures entrepreneurial skills and potentially empowers students to launch their ventures after graduation.

PROGRAM STRUCTURE

Semester-1
  • Design Fundamentals & Design Process
  • Building Communication & Critical Skills, Ethnography & People Design, AI Tools P1 - Prompt Engineering
  • Working on Adobe Tools:- Photoshop, Lightroom
  • Learn No Code Website/App Building
Semester-2
  • Build Your Skills in Graphic Design Fundamentals and Creative Illustration, Advanced Photography and Visual Communication
  • Product Development Insights and Pricing Strategies
  • Conducting User Surveys and Field Studies
  • Advanced Design Techniques and Art History and Adobe-Illustrator
Semester-3
  • Master Advanced Graphics and Videography Techniques and Film Studies
  • Creative Writing and Copywriting Skills to Enhance Your Ability to Craft Compelling Narratives for Videos
  • Anthropometry & Ergonomics to Understand the Human Body's Interaction with Visual Media
  • Learn Strategies for Customer Acquisition and Sales Operations
  • Acquire Proficiency in Adobe Creative Suite, Including Premiere Pro, After Effects, and InDesign, for Comprehensive Video Production and Editing
Semester-4
  • Advanced Design and Interaction Concepts to Elevate Your UI/UX Expertise
  • UI/UX Fundamentals and 3D Modelling Techniques for Creating Immersive Digital Experiences
  • Digital Marketing and Advertising Tactics to Promote Your Designs Effectively
  • Develop Leadership and Time Management Mastery for Efficient Project Management
  • Utilize Figma & Adobe XD for Design Prototyping to Bring Your Ideas to Life
Semester-5
  • Industry Internship in Studio and Design Company: Enhancing Design Skills, Portfolio Growth, and Industry Exposure
Semester-6
  • Web Design to Create Visually Appealing and User-Friendly Interfaces
  • Front-End Web & App Development for Understanding the Technical Aspects of Mobile and Web App Design
  • Business Communication Skills for Effective Interaction in Professional Settings
  • New Age Media to Stay Updated with Emerging Trends and Technologies
  • HR and Investments to Understand the Business Dynamics
  • Visual Studio Code & Adobe Animate for Adding Dynamic and Interactive Elements
Semester-7
  • Future with AR/VR, Exploring Immersive Realities
  • Futuristic Human-AI Interaction, Blending Technology, and Human-Centered Design Principles
  • World of Luxury Design, Combining Aesthetics and Exclusivity in Your Creations
  • Applied AI - Conversation Design for Creating Seamless and Intuitive User Interactions
Semester-8
  • Industry Sponsored Project to Apply and Showcase Your Knowledge and Skills

ENTREPRENEURSHIP MODULE

The four-year program at ITM IDM is crafted to provide students with the essential skills and knowledge needed to start their businesses. Students participate in a structured mentorship program alongside an entrepreneurship course, encouraging them to generate and refine innovative business concepts.

They are guided in creating a detailed business plan that outlines their market entry strategy. This culminates in a presentation to a formal panel, where they receive constructive feedback and valuable insights, helping them enhance their entrepreneurial abilities.

Degree Awarded

On successful completion of the program you will be awarded the degree of "B.Des in UX Design", by ITM Skills University.

WE OFFER 100% PLACEMENT ASSURANCE

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Immersive Education and Industry Experience : Our program integrates hands-on experience, industry exposure, and skill-building opportunities. A key feature is the mandatory 4-month internship, allowing students to apply their knowledge in real-world settings while gaining invaluable insights.

Professional Certifications and Dynamic Events : Students enhance their technical and soft skills through value-added professional certifications, making them stand out in the job market. Events like Neo Spark, Art ConFab, Think Tank, Discover Design, Retail Symposium, and Oorja provide platforms to showcase creativity, engage with thought leaders, and stay updated on industry trends.

Workshops and Masterclasses : Regular workshops and masterclasses along with summer projects, keep students informed about emerging trends and technologies, ensuring they remain at the forefront of industry developments, where they directly interact with visionary design experts and passionate industry leaders.

Entrepreneurship Support : The Entrepreneurship Module nurtures innovative ideas and provides tools for launching startups. Students receive mentorship from experienced faculty and industry professionals, turning business ideas into reality and guiding them through the early stages of their ventures.

Some of our Esteemed recruiters

In recent years our students have been recruited by a broad range of companies, including:

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WHY CHOOSE B.DES IN UX DESIGN AT ITM IDM?

Preparing for the real world extends beyond conventional textbook education! Throughout your four years as a student, the focus should be on obtaining your degree, cherishing your experience, and honing practical skills to realize your ambitions - whether securing your dream job or kickstarting your own venture.

At ITM IDM, we prioritize establishing robust industry connections across all facets of our program, guaranteeing that you are fully prepared to dive into the professional realm!

Other Design Schools ITM Institute of Design and Media
Internship
2-3 Months star 4-Month Internship
Placement
Limited Placement Assistance Provided star 100% Placement Assurance
Entrepreneurship
Barely Any Emphasis star Formal Module on Entrepreneurship
Industry Certifications
Not Included star Industry Relevant Value-Added Professional Certifications
Personal Professional Development
No Support Offered star 30 Hours Per Year
Hands-On Learning
Textbook Learning star Internships, Live Projects, Workshops, Live Case Studies, Collaborative Projects
Curriculum
Outdated star Created by Industry Leaders
Instructor
No Industry Experience star Top Professional Faculties with Industry Experience
Mentorship
No Dedicated Guidance star 1-1  Mentorship Sessions from Industry  Leaders and In-House Leadership Team
Employability
Must Undergo Extra Training star Ready to Work at Top Tech/ Design Companies

LIFE ON CAMPUS

Immerse yourself in the bustling campus of ITM IDM! Our campus comes to life with vibrant events crafted to showcase our students' exceptional talent and facilitate valuable connections with industry professionals. These events are dedicated to nurturing creativity and fostering innovation, providing an exciting platform for tackling real-world challenges.

Neo Spark

Our annual design show, "Neo Spark," is a captivating display of creativity featuring fashion shows and exhibitions of student portfolios. A panel of esteemed judges carefully evaluates the work, making this event a pivotal moment for students and industry representatives.

Art Confab
Art ConFab

Step into the world of innovation at "Art ConFab," a two-day festival that completely transforms our institute into a thriving hub of creativity. Engage in enriching workshops, attend masterclasses, and explore exhibitions while celebrating the remarkable talent of our students through awards and screenings, all within a lively and networking-rich environment.

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Retail Symposium

At the "Retail Symposium," delve into the intersection of design and entrepreneurship. This event offers students the opportunity to showcase their work while acquiring essential commercial skills, preparing them for the dynamic landscape of retail.

Oorja
Think Tank

"Think Tank" bridges academia and industry, providing design students invaluable insights into trends and technology. Workshops and lectures led by industry professionals ensure a seamless transition into their future careers.

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Discover Design

"Discover Design" features workshops led by industry experts that delve into the latest trends and methodologies in design. Gain valuable insights from seasoned professionals, igniting your creative and critical thinking skills.

Discover Design
Oorja

"Oorja" is our dynamic sports fest that promotes healthy competition and teamwork. Students participate in various stimulating activities while fostering community and sportsmanship.

HI-TECH, CREATIVE CAMPUS

The classrooms at ITM IDM are designed to create an interactive learning atmosphere, blending advanced audio-visual technology with adaptable and comfortable furniture. This setup fosters student engagement and promotes collaboration among peers and instructors. These classrooms are equipped to support various teaching methods, including group discussions, hands-on projects, and multimedia presentations, emphasizing active participation. This dynamic environment encourages creativity and innovation, which is crucial for students pursuing careers in design.

The state-of-the-art CAD labs provide students valuable hands-on experience using industry-standard software and high-performance workstations. The labs are created to encourage teamwork, enabling students to collaborate on projects while acquiring crucial design and modeling skills. These specialized facilities give students the necessary skills and experience to thrive in their fields.

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Eligibility and How to Apply

Candidates must have passed 10+2 from a recognized university/board from any stream (arts, commerce, science).

RANKED As THE BEST IN DESIGN & MEDIA EDUCATION

At ITM Institute of Design & Media, we are proud to be recognized as one of India's top design and media education institutions. Our prestigious rankings and accolades reflect our unwavering commitment to delivering a future-focused curriculum co-developed with industry experts to meet the evolving demands of the creative world.

With a strong network of accomplished alumni and industry partnerships, our students gain invaluable real-world experience, ensuring they are well-prepared to excel in their careers. Our focus on academic rigor, innovation, and hands-on learning equips our graduates with the creativity, technical expertise, and adaptability that top recruiters actively seek.

Top Design Institute

Awarded Top Design Institute at Times Education Icons 2021 in Mumbai.

Emerging Design Award

Achieved second-runner-up and a certificate in the Emerging Design School category at the Edutainment Show.

Innovative Installations

Recognized for innovative installations that aim to reimagine India’s education system through diverse teaching and learning methodologies.

FAQ’s